SHOPIFY THEMES FOR FIRST-TIME STREETWEAR BRANDS ACTIVEWEAR BRANDS FASHION BRANDS JEWELRY BRANDS SWIMWEAR BRANDS
Launch a store that looks like a custom $10k build, without hiring a developer. Install the theme, plug in your products, and go from default to “real brand” in a single afternoon once your assets are ready.
Trusted by 8,500+ brands worldwide
From first bedroom drops to labels shipping worldwide, the same themes power them all. What changes is the demo you start from.
Brands Building On OpenSpaces
See live demos for your niche
Streetwear, activewear, fashion & boutiques, jewelry & accessories, or swim & resort. The same themes run all five — what changes is the starting demo and which tools you lean on.
Countdowns, restocks and sold-out states that build tension instead of leaking it.
Graphic tees · Cut-and-sew · Drops
Fabric, fit and range shown properly — the things people actually buy on.
Gymwear · Running · Athleisure
Full-bleed imagery and quiet type. The restraint that makes a price make sense.
Boutiques · Occasionwear · Contemporary
Macro detail, materials and scale that survive being viewed on a phone.
Fine jewelry · Silver · Accessories
Shot in the place it is worn, not flat on a hanger. Seasonal drops built in.
Swim · Resort · Beachwear
Pick your starting point
All three options run on Shopify's editor. The difference is how much storytelling and motion you want on day one.
On a tighter budget
Plain Jane Starter
$79$59 one-timeClean product pages, a cart drawer and a fast launch. Enough to stop looking like a default theme.
Without: Lookbooks · Custom fonts · Drop tools · Music player · Video backgrounds. If any of those matter, start with Plain Jane.
8,500+ stores launched. None look alike.
From first collections to labels shipping worldwide — see what they built with OpenSpaces.
Drop extra app subscriptions
You still need your Shopify plan, and Standard licenses renew yearly if you want ongoing updates and customization. No extra app bills for these features.
Lookbooks that sell
Up to nine editorial galleries, so a collection reads as a collection — not a grid of cutouts.
Of your visitors arrive on mobile
Most of them straight from an ad. That is the layout we design first.
Built-in music player
Set the tone the moment someone lands. Included in Plain Jane Interactive.
Video backgrounds
Run footage behind any section. No apps, no embed hacks, no plugin bill.
Your fonts, your brand
Upload the typeface you already use. Nothing else on Shopify will look like it.
Drop & launch tools
Countdowns, announcements and entry pages for release day — no apps, no monthly fees.
Every feature, compared across all three themes.
Same products. Same photos. Different store.
Nothing about the brand changed here — only the theme underneath it. That gap is what your customers are judging in the first three seconds.
4.9 / 5 from clothing brand owners
8,500+ stores · 4.9/5 · 94 verified reviews
Default Shopify to your brand, in about 30 minutes
Four steps, and none of them involve a developer.
1
Pick your license
Standard (12-month) or Lifetime, from $99. Choose the license that fits.
2
Install it
Add it to your existing store in a few clicks. Nothing to migrate, nothing to rebuild.
3
Make it yours
Fonts, colours, sections and lookbooks — all in Shopify’s editor. Stuck? Install help is free.
4
Launch
Publish when it looks right.
One-time payment · 100% Moneyback Guarantee · Free install help
FAQ
Everything you need to know before you buy.
Your product is ready. Is the store?
Free install help · 14-day refund window