Plain Jane
Make your store look like a real brand.
Plain Jane gives clothing brands a sharper Shopify store with stronger layouts, cleaner product pages, and a more premium feel from day one.
Look more premium
Cleaner layouts that make your products feel sharper and less template-y.
Built for clothing brands
Made for streetwear, fashion, drops, lookbooks, and product-first stores.
More control, less rebuild
Get stronger sections and templates without custom-coding a full site.
Preview the live demos
See the layouts, product pages, and motion before buying.
Choose your license
4 monthly payments of $24.75 w/ Klarna, AfterPay, or ShopPay
100% Moneyback Guarantee
If Plain Jane doesn't boost sales/conversions, show us and we'll refund you.
4 monthly payments of $24.75
Select “Additional Payment Options” at checkout for even more
Plain Jane
$994 payments of $24.75/mo
Popular features
Built To Help Your Store Convert
The sections, layouts, and sales tools designed to make your brand feel more premium.
Enter pages
Set the tone before shoppers enter.
Product page styles
Choose a sharper way to sell.
Lookbooks
Show the world around the product.
Music player
Add sound and atmosphere.
Custom fonts
Make the site feel like your brand.
Video backgrounds
Bring pages to life fast.
Theme benefits
What’s Included
The key benefits included with every Plain Jane theme purchase.
100% Moneyback Guarantee
Free updates
Works With All Shopify Apps
Instant access
Free bonuses
Bonus Features Included
Extra tools and resources bundled with your theme to help you launch, customize, and keep building after purchase.
Included with your theme
OpenSpaces+ Included Free
Get guides, vendors, startup lessons, and brand-building resources. Included free with your theme.
See what’s inside OpenSpaces+
Explore resources across:
Getting Started
Brand foundation, first steps, early decisions
Design & Branding
Identity, visuals, product direction, brand feel
Blanks & Materials
Apparel blanks, fabrics, materials, sourcing
Manufacturing & Production
Making products, production planning, vendors
E-Commerce
Shopify, product pages, conversion, store setup
Shipping & Customer Service
Fulfillment, support, post-purchase experience
Marketing & Drops
Launch planning, content, drop strategy
Interviews & Conversations
A curated list of interviews and conversations from successful clothing brand owners and creative directors
OPENSPACES Radio
Curated sounds and brand-building atmosphere
Saved Resources
Bookmark and organize what matters to your brand
Easy install
Install Plain Jane in Minutes
Upload the theme zip to Shopify
Preview before publishing
Customize everything in the theme editor
New to Shopify?
Start your store with Shopify’s $1/month trial, then upload Plain Jane when you’re ready.
Start Shopify for $1/monthCustomer proof
What Store Owners Say
See what store owners say after launching with Plain Jane.
Frequently Asked Questions
Yes. Install it in your Shopify theme library, then customize it from the Shopify editor. Setup help is available separately if you want it.
Standard is the lower upfront option. It includes the current theme version plus 12 months of updates and 1:1 support. Lifetime includes free future theme updates and is the best long-term value if you plan to keep improving the store.
Standard includes the current theme version plus 12 months of updates and 1:1 support. Lifetime includes free future theme updates, lifetime access, and better long-term value.
Plain Jane is the core premium theme. Plain Jane Interactive adds more motion, interaction, and immersive creative sections.
Yes. Plain Jane works with any Shopify plan that supports installing themes.
If Plain Jane doesn't boost sales/conversions, show us and we'll refund you.
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