Built for Fashion
The store your label deserves
Boutiques, occasionwear and contemporary labels use OpenSpaces to build image-led, editorial stores with the polish of a much bigger house — no code, no agency.
8,500+ stores · 4.9/5 from 94 reviews · 100% Moneyback Guarantee
BoutiquesOccasionwearContemporaryAccessoriesEditorial
The features
Editorial tools, no editorial team
Lookbooks as editorials
Show the collection the way you shot it — as a story, not a spreadsheet.
Product pages with air
Generous whitespace and large imagery. The restraint that makes a price make sense.
Custom fonts and branding
Your typefaces, your palette, your voice — set once, applied everywhere.
Launch and pre-order tools
Announcements and popups for new seasons, capsules and pre-orders. No apps.
Why it fits
Presentation is the product
A customer decides what your label is worth in about three seconds, on a phone, next to houses with hundred-person teams. Closing that gap is the whole job.
01
Image-led everything
Full-bleed imagery, editorial galleries and product pages that give a garment room to be looked at.
02
Your typefaces, your label
Upload the fonts you already use. The store reads as your label rather than the theme it was built on.
03
Collections as stories
Up to nine lookbooks, so a season arrives as an edit instead of a grid of cutouts.
94 reviews. 4.9 average.
Here's what brand owners say after they launched.
4.9/5 from 94 verified reviews
Genuinely one of the best themes for running a clothing brand. $700 days as of rn and I plan on achieving way more with this theme.
Cole P.
Verified Buyer
Love how easy plane Jane was to self install. Their package aided the aesthetics of my website
XVJ
Verified Buyer
Amazing theme. It's a real breath of fresh air and it gives a real professional image to your website. You really feel like you're in the major league of websites when using Plain Jane. Do not hesitate to purchase one these theme as it is not expensive and the result is mind blowing. Absolutely worth it. Congratulations to the team for making such a user friendly theme.
Sarah G.
Verified Buyer
So good!
Markus B.
Verified Buyer
If you're wondering whether to get the Plain Jane, go ahead—it's straightforward and easy to use..
Gideon U.
Verified Buyer
Great website theme, it helped me a lot with boosting my sales on my brand. Various features helped me display my products to my customers in a 100% better way than my previous theme
Jaehyun T.
Verified Buyer
So grateful to find Plain Jane and the team is always so on top of everything. Couldn't thank you guys enough
Ken C.
Verified Buyer
Genuinely one of the best themes for running a clothing brand. $700 days as of rn and I plan on achieving way more with this theme.
Cole P.
Verified Buyer
Love how easy plane Jane was to self install. Their package aided the aesthetics of my website
XVJ
Verified Buyer
Amazing theme. It's a real breath of fresh air and it gives a real professional image to your website. You really feel like you're in the major league of websites when using Plain Jane. Do not hesitate to purchase one these theme as it is not expensive and the result is mind blowing. Absolutely worth it. Congratulations to the team for making such a user friendly theme.
Sarah G.
Verified Buyer
So good!
Markus B.
Verified Buyer
If you're wondering whether to get the Plain Jane, go ahead—it's straightforward and easy to use..
Gideon U.
Verified Buyer
Great website theme, it helped me a lot with boosting my sales on my brand. Various features helped me display my products to my customers in a 100% better way than my previous theme
Jaehyun T.
Verified Buyer
So grateful to find Plain Jane and the team is always so on top of everything. Couldn't thank you guys enough
Ken C.
Verified Buyer
Genuinely one of the best themes for running a clothing brand. $700 days as of rn and I plan on achieving way more with this theme.
Cole P.
Verified Buyer
Love how easy plane Jane was to self install. Their package aided the aesthetics of my website
XVJ
Verified Buyer
Amazing theme. It's a real breath of fresh air and it gives a real professional image to your website. You really feel like you're in the major league of websites when using Plain Jane. Do not hesitate to purchase one these theme as it is not expensive and the result is mind blowing. Absolutely worth it. Congratulations to the team for making such a user friendly theme.
Sarah G.
Verified Buyer
So good!
Markus B.
Verified Buyer
If you're wondering whether to get the Plain Jane, go ahead—it's straightforward and easy to use..
Gideon U.
Verified Buyer
Great website theme, it helped me a lot with boosting my sales on my brand. Various features helped me display my products to my customers in a 100% better way than my previous theme
Jaehyun T.
Verified Buyer
So grateful to find Plain Jane and the team is always so on top of everything. Couldn't thank you guys enough
Ken C.
Verified Buyer
Genuinely one of the best themes for running a clothing brand. $700 days as of rn and I plan on achieving way more with this theme.
Cole P.
Verified Buyer
Love how easy plane Jane was to self install. Their package aided the aesthetics of my website
XVJ
Verified Buyer
Amazing theme. It's a real breath of fresh air and it gives a real professional image to your website. You really feel like you're in the major league of websites when using Plain Jane. Do not hesitate to purchase one these theme as it is not expensive and the result is mind blowing. Absolutely worth it. Congratulations to the team for making such a user friendly theme.
Sarah G.
Verified Buyer
So good!
Markus B.
Verified Buyer
If you're wondering whether to get the Plain Jane, go ahead—it's straightforward and easy to use..
Gideon U.
Verified Buyer
Great website theme, it helped me a lot with boosting my sales on my brand. Various features helped me display my products to my customers in a 100% better way than my previous theme
Jaehyun T.
Verified Buyer
So grateful to find Plain Jane and the team is always so on top of everything. Couldn't thank you guys enough
Ken C.
Verified Buyer
I am so glad I went with openspaces. It is so easy to use and adds a whole new level of capabilities. The added customizations really set us apart aesthetically. It looks like a $10k website.
Austin R.
Verified Buyer
Looks super clean, easy to use, super happy with my site
Alvaro D.
Verified Buyer
The theme looks and performs great. Open Spaces provides videos for you to follow along with on YouTube to install the theme to Shopify and then begin to setup/build your store. The constant updating of the theme throughout the years has been a game changer.
Cameron R.
Verified Buyer
Great minimal design for aesthetics!
Heiarii L.
Verified Buyer
I purchased a few themes straight through Shopify in the past but they don't compare to the Plain Jane V2 theme… Best theme hands down and easy to edit.
LJ
Verified Buyer
Highly recommend this theme. Has better features than pretty much any paid theme on the shopify theme store and perfect for clothing brands looking to seperate themselves from the masses and showcase quality.
Luke
Verified Buyer
Clean and concise template, easy to modify
Dominic P.
Verified Buyer
I am so glad I went with openspaces. It is so easy to use and adds a whole new level of capabilities. The added customizations really set us apart aesthetically. It looks like a $10k website.
Austin R.
Verified Buyer
Looks super clean, easy to use, super happy with my site
Alvaro D.
Verified Buyer
The theme looks and performs great. Open Spaces provides videos for you to follow along with on YouTube to install the theme to Shopify and then begin to setup/build your store. The constant updating of the theme throughout the years has been a game changer.
Cameron R.
Verified Buyer
Great minimal design for aesthetics!
Heiarii L.
Verified Buyer
I purchased a few themes straight through Shopify in the past but they don't compare to the Plain Jane V2 theme… Best theme hands down and easy to edit.
LJ
Verified Buyer
Highly recommend this theme. Has better features than pretty much any paid theme on the shopify theme store and perfect for clothing brands looking to seperate themselves from the masses and showcase quality.
Luke
Verified Buyer
Clean and concise template, easy to modify
Dominic P.
Verified Buyer
I am so glad I went with openspaces. It is so easy to use and adds a whole new level of capabilities. The added customizations really set us apart aesthetically. It looks like a $10k website.
Austin R.
Verified Buyer
Looks super clean, easy to use, super happy with my site
Alvaro D.
Verified Buyer
The theme looks and performs great. Open Spaces provides videos for you to follow along with on YouTube to install the theme to Shopify and then begin to setup/build your store. The constant updating of the theme throughout the years has been a game changer.
Cameron R.
Verified Buyer
Great minimal design for aesthetics!
Heiarii L.
Verified Buyer
I purchased a few themes straight through Shopify in the past but they don't compare to the Plain Jane V2 theme… Best theme hands down and easy to edit.
LJ
Verified Buyer
Highly recommend this theme. Has better features than pretty much any paid theme on the shopify theme store and perfect for clothing brands looking to seperate themselves from the masses and showcase quality.
Luke
Verified Buyer
Clean and concise template, easy to modify
Dominic P.
Verified Buyer
I am so glad I went with openspaces. It is so easy to use and adds a whole new level of capabilities. The added customizations really set us apart aesthetically. It looks like a $10k website.
Austin R.
Verified Buyer
Looks super clean, easy to use, super happy with my site
Alvaro D.
Verified Buyer
The theme looks and performs great. Open Spaces provides videos for you to follow along with on YouTube to install the theme to Shopify and then begin to setup/build your store. The constant updating of the theme throughout the years has been a game changer.
Cameron R.
Verified Buyer
Great minimal design for aesthetics!
Heiarii L.
Verified Buyer
I purchased a few themes straight through Shopify in the past but they don't compare to the Plain Jane V2 theme… Best theme hands down and easy to edit.
LJ
Verified Buyer
Highly recommend this theme. Has better features than pretty much any paid theme on the shopify theme store and perfect for clothing brands looking to seperate themselves from the masses and showcase quality.
Luke
Verified Buyer
Clean and concise template, easy to modify
Dominic P.
Verified Buyer
Love this template; I've bought a few others for different Shopify stores, but I love how simple Plain Jane Interactive is while still standing out. Helps with conversion rates when the landing page has my entire collection with buttons leading to each product; no more customers wondering where certain products are.
Tim P.
Verified Buyer
High end website design theme mix with your own aesthetic will take your brand to the next level
Nolly D.
Verified Buyer
This theme is a game changer. I absolutely love the set up and the customizations are endless! Highly recommend
Jasmine J.
Verified Buyer
Easy to work with , and will continue to support.
Daniel S.
Verified Buyer
I am a beginner to website design and was very hesitant to purchase at first. After looking at youtube videos, I felt much better and decided to give it a try. This setup has exceeded my expectations! I'm still figuring things out that I can utilize, and it's been already a month. This has been such a great investment for my business!
Eric
Verified Buyer
Great product for those looking to have an eye catching website for their clothing brand. So many options to make you stand out from the rest.
Chanelle T.
Verified Buyer
It was so easy to download. And my website looked so cool.
M H.
Verified Buyer
Love this template; I've bought a few others for different Shopify stores, but I love how simple Plain Jane Interactive is while still standing out. Helps with conversion rates when the landing page has my entire collection with buttons leading to each product; no more customers wondering where certain products are.
Tim P.
Verified Buyer
High end website design theme mix with your own aesthetic will take your brand to the next level
Nolly D.
Verified Buyer
This theme is a game changer. I absolutely love the set up and the customizations are endless! Highly recommend
Jasmine J.
Verified Buyer
Easy to work with , and will continue to support.
Daniel S.
Verified Buyer
I am a beginner to website design and was very hesitant to purchase at first. After looking at youtube videos, I felt much better and decided to give it a try. This setup has exceeded my expectations! I'm still figuring things out that I can utilize, and it's been already a month. This has been such a great investment for my business!
Eric
Verified Buyer
Great product for those looking to have an eye catching website for their clothing brand. So many options to make you stand out from the rest.
Chanelle T.
Verified Buyer
It was so easy to download. And my website looked so cool.
M H.
Verified Buyer
Love this template; I've bought a few others for different Shopify stores, but I love how simple Plain Jane Interactive is while still standing out. Helps with conversion rates when the landing page has my entire collection with buttons leading to each product; no more customers wondering where certain products are.
Tim P.
Verified Buyer
High end website design theme mix with your own aesthetic will take your brand to the next level
Nolly D.
Verified Buyer
This theme is a game changer. I absolutely love the set up and the customizations are endless! Highly recommend
Jasmine J.
Verified Buyer
Easy to work with , and will continue to support.
Daniel S.
Verified Buyer
I am a beginner to website design and was very hesitant to purchase at first. After looking at youtube videos, I felt much better and decided to give it a try. This setup has exceeded my expectations! I'm still figuring things out that I can utilize, and it's been already a month. This has been such a great investment for my business!
Eric
Verified Buyer
Great product for those looking to have an eye catching website for their clothing brand. So many options to make you stand out from the rest.
Chanelle T.
Verified Buyer
It was so easy to download. And my website looked so cool.
M H.
Verified Buyer
Love this template; I've bought a few others for different Shopify stores, but I love how simple Plain Jane Interactive is while still standing out. Helps with conversion rates when the landing page has my entire collection with buttons leading to each product; no more customers wondering where certain products are.
Tim P.
Verified Buyer
High end website design theme mix with your own aesthetic will take your brand to the next level
Nolly D.
Verified Buyer
This theme is a game changer. I absolutely love the set up and the customizations are endless! Highly recommend
Jasmine J.
Verified Buyer
Easy to work with , and will continue to support.
Daniel S.
Verified Buyer
I am a beginner to website design and was very hesitant to purchase at first. After looking at youtube videos, I felt much better and decided to give it a try. This setup has exceeded my expectations! I'm still figuring things out that I can utilize, and it's been already a month. This has been such a great investment for my business!
Eric
Verified Buyer
Great product for those looking to have an eye catching website for their clothing brand. So many options to make you stand out from the rest.
Chanelle T.
Verified Buyer
It was so easy to download. And my website looked so cool.
M H.
Verified Buyer
This Shopify theme changed the game for me! I built a sleek, million dollar professional site in seconds with endless customization options. It's super affordable, runs smoothly, and the customer support is top notch. Hands down the best theme out there!
Oritsebawo I.
Verified Buyer
Perfect for minimalist brands or first-time brand owners who want a professional, clean storefront without overwhelming features.
Rui
Verified Buyer
Amazing theme, easy to install, very straightforward. Support has been no issue at all, very timely responses and clear instructions. Great work Openspaces team!
Aman
Verified Buyer
It was super easy to install the theme. Loving all the features. Cannot wait to go live in a couple of weeks!
Swaroop B.
Verified Buyer
I honestly love everything about it and can only recommend! With no other Theme (to buy on Shopify Theme store) I was able to create my dream website but this is really just perfect. 10/10
Lina O.
Verified Buyer
User friendly, cool upgrade and easy differentiation. The team installed it fast and the customer service is impeccable!
Alice M.
Verified Buyer
This Shopify theme changed the game for me! I built a sleek, million dollar professional site in seconds with endless customization options. It's super affordable, runs smoothly, and the customer support is top notch. Hands down the best theme out there!
Oritsebawo I.
Verified Buyer
Perfect for minimalist brands or first-time brand owners who want a professional, clean storefront without overwhelming features.
Rui
Verified Buyer
Amazing theme, easy to install, very straightforward. Support has been no issue at all, very timely responses and clear instructions. Great work Openspaces team!
Aman
Verified Buyer
It was super easy to install the theme. Loving all the features. Cannot wait to go live in a couple of weeks!
Swaroop B.
Verified Buyer
I honestly love everything about it and can only recommend! With no other Theme (to buy on Shopify Theme store) I was able to create my dream website but this is really just perfect. 10/10
Lina O.
Verified Buyer
User friendly, cool upgrade and easy differentiation. The team installed it fast and the customer service is impeccable!
Alice M.
Verified Buyer
This Shopify theme changed the game for me! I built a sleek, million dollar professional site in seconds with endless customization options. It's super affordable, runs smoothly, and the customer support is top notch. Hands down the best theme out there!
Oritsebawo I.
Verified Buyer
Perfect for minimalist brands or first-time brand owners who want a professional, clean storefront without overwhelming features.
Rui
Verified Buyer
Amazing theme, easy to install, very straightforward. Support has been no issue at all, very timely responses and clear instructions. Great work Openspaces team!
Aman
Verified Buyer
It was super easy to install the theme. Loving all the features. Cannot wait to go live in a couple of weeks!
Swaroop B.
Verified Buyer
I honestly love everything about it and can only recommend! With no other Theme (to buy on Shopify Theme store) I was able to create my dream website but this is really just perfect. 10/10
Lina O.
Verified Buyer
User friendly, cool upgrade and easy differentiation. The team installed it fast and the customer service is impeccable!
Alice M.
Verified Buyer
This Shopify theme changed the game for me! I built a sleek, million dollar professional site in seconds with endless customization options. It's super affordable, runs smoothly, and the customer support is top notch. Hands down the best theme out there!
Oritsebawo I.
Verified Buyer
Perfect for minimalist brands or first-time brand owners who want a professional, clean storefront without overwhelming features.
Rui
Verified Buyer
Amazing theme, easy to install, very straightforward. Support has been no issue at all, very timely responses and clear instructions. Great work Openspaces team!
Aman
Verified Buyer
It was super easy to install the theme. Loving all the features. Cannot wait to go live in a couple of weeks!
Swaroop B.
Verified Buyer
I honestly love everything about it and can only recommend! With no other Theme (to buy on Shopify Theme store) I was able to create my dream website but this is really just perfect. 10/10
Lina O.
Verified Buyer
User friendly, cool upgrade and easy differentiation. The team installed it fast and the customer service is impeccable!
Alice M.
Verified Buyer
I would tell my friends that this is the perfect theme for their website starting a clothing brand or for a music label or just anything in general if they want that luxury touch this is the theme and it's affordable
Jauan D.
Verified Buyer
Love this thing. This has been the easiest setup I've had work with.
Derek S.
Verified Buyer
I love this theme for the uniqueness compared to the other generic fashion brand themes on Shopify. Plus it's been really easy to setup and there's a lot of features I can play around with as the my brand grows.
Dominique D.
Verified Buyer
CUSTOMIZABLE AND THE MUSIC OPTION VERY GOOD
Akhil K.
Verified Buyer
I'd recommend openspaces and their themes 100%, there is definitely room for improvement. However, whenever anyone asks for something to be added, the suggestion is taken on board and is usually added to updates. The most recent update has blown my mind!
Ashlee H.
Verified Buyer
Absolutely beautiful theme, that is so easy to use and customize. I'm so happy I found you guys. I'll send in photos when I'm done my website.
Soz I.
Verified Buyer
I would tell my friends that this is the perfect theme for their website starting a clothing brand or for a music label or just anything in general if they want that luxury touch this is the theme and it's affordable
Jauan D.
Verified Buyer
Love this thing. This has been the easiest setup I've had work with.
Derek S.
Verified Buyer
I love this theme for the uniqueness compared to the other generic fashion brand themes on Shopify. Plus it's been really easy to setup and there's a lot of features I can play around with as the my brand grows.
Dominique D.
Verified Buyer
CUSTOMIZABLE AND THE MUSIC OPTION VERY GOOD
Akhil K.
Verified Buyer
I'd recommend openspaces and their themes 100%, there is definitely room for improvement. However, whenever anyone asks for something to be added, the suggestion is taken on board and is usually added to updates. The most recent update has blown my mind!
Ashlee H.
Verified Buyer
Absolutely beautiful theme, that is so easy to use and customize. I'm so happy I found you guys. I'll send in photos when I'm done my website.
Soz I.
Verified Buyer
I would tell my friends that this is the perfect theme for their website starting a clothing brand or for a music label or just anything in general if they want that luxury touch this is the theme and it's affordable
Jauan D.
Verified Buyer
Love this thing. This has been the easiest setup I've had work with.
Derek S.
Verified Buyer
I love this theme for the uniqueness compared to the other generic fashion brand themes on Shopify. Plus it's been really easy to setup and there's a lot of features I can play around with as the my brand grows.
Dominique D.
Verified Buyer
CUSTOMIZABLE AND THE MUSIC OPTION VERY GOOD
Akhil K.
Verified Buyer
I'd recommend openspaces and their themes 100%, there is definitely room for improvement. However, whenever anyone asks for something to be added, the suggestion is taken on board and is usually added to updates. The most recent update has blown my mind!
Ashlee H.
Verified Buyer
Absolutely beautiful theme, that is so easy to use and customize. I'm so happy I found you guys. I'll send in photos when I'm done my website.
Soz I.
Verified Buyer
I would tell my friends that this is the perfect theme for their website starting a clothing brand or for a music label or just anything in general if they want that luxury touch this is the theme and it's affordable
Jauan D.
Verified Buyer
Love this thing. This has been the easiest setup I've had work with.
Derek S.
Verified Buyer
I love this theme for the uniqueness compared to the other generic fashion brand themes on Shopify. Plus it's been really easy to setup and there's a lot of features I can play around with as the my brand grows.
Dominique D.
Verified Buyer
CUSTOMIZABLE AND THE MUSIC OPTION VERY GOOD
Akhil K.
Verified Buyer
I'd recommend openspaces and their themes 100%, there is definitely room for improvement. However, whenever anyone asks for something to be added, the suggestion is taken on board and is usually added to updates. The most recent update has blown my mind!
Ashlee H.
Verified Buyer
Absolutely beautiful theme, that is so easy to use and customize. I'm so happy I found you guys. I'll send in photos when I'm done my website.
Soz I.
Verified Buyer
Recommended for Fashion
Pick your theme
Best for Fashion
Plain Jane
$99 · $299 Lifetime
One-time payment — not a subscription.
The flagship. Lookbooks, drop tools and custom fonts — where most brands land.
Plain Jane Interactive
$149 · $349 Lifetime
One-time payment — not a subscription.
Everything in Plain Jane, plus motion and a built-in music player.
Getting started
Default Shopify to your brand, in about 30 minutes
Four steps, and none of them involve a developer.
1
Pick your license
Standard or Lifetime, from $99. One payment — not a subscription.
2
Install it
Add it to your existing store in a few clicks. Nothing to migrate, nothing to rebuild.
3
Make it yours
Fonts, colours, sections and lookbooks — all in Shopify’s editor. Stuck? Install help is free.
4
Launch
Publish when it looks right. Most brands get there the same afternoon.
Before you buy
Why aren’t you in the Shopify Theme Store?+
By choice. Every theme in the Theme Store has to follow the same rules about what it is allowed to do — which is a big part of why so many Shopify stores end up looking like each other. Selling direct means we are not held to that list. It is why you get drop countdowns, your own uploaded fonts and a built-in music player, and why a change we make reaches your store in days instead of waiting months to be approved.
Is this too streetwear for my label?+
The aesthetic is yours to set. The themes supply the structure, the imagery tools and the typography controls; boutiques and contemporary labels shape them into something that looks nothing like a drop store.
Can I use my own typefaces?+
Yes. Upload the fonts you already use across your packaging and lookbooks, and they apply across the whole store.
Do I need to know how to code?+
No. Everything is edited in Shopify’s own visual editor — the same one you already use. There are walkthrough videos for each section, and if you would rather not do it at all, install help is free.
What if I don’t have Shopify?+
You will need a Shopify store to run the theme — it is a Shopify theme, not a standalone website builder. If you are not on Shopify yet you can start a store for $1 a month for the first three months, then install the theme on it.
Start a Shopify store for $1 →Is this a subscription?+
No. You pay once. Standard includes 12 months of updates and keeps working after that; Lifetime includes every future update.
Will my apps still work?+
Yes. These are standard Shopify 2.0 themes, so your existing apps, checkout and payment setup carry over untouched.
What if it is not the right fit?+
Two ways out. Contact us within 14 days for a full refund — 100% Moneyback Guarantee, no argument. And if the theme does not improve your conversions, show us and we will refund you.
Give the label the store it deserves
Walk through the live demos, pick a license, and see the difference before you spend anything.
One-time payment · 100% Moneyback Guarantee · Free install help